Jean-Robert Bisaillon is a music composer, founder and president of Iconoclaste Musique Inc/metaD a music marketing and software design company based in Montreal. He’s been a board member of SOCAN and of CISAC-FastTrack Mapping Taskforce. He’s a current member of the DDEX consortium and ISNI International Agency. As early as 2008, Bisaillon published an extensive guide on A2F marketing for self-produced musicians. He has recently completed a masters degree on the impact of music metadata at INRS in Montreal.